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Information Architecture & Planning
Information Architecture is the process of developing the information structure of your site. This process is critical in the beginning phases of a sites planning as it will produce the blueprint for your site. Much the same way an architect draws up blueprints before constructing a building, Information Architecture and Planning lays the foundation and framework for a logical, well thought out web experience for your visitors.

When this process is performed properly and thoroughly, it will ensure that visitors to your site find the information they need quickly and easily.

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